Practical Lessons

Are you new to Executive MBA Programs? Don’t miss the opportunity to learn the must-knows of the Executive MBA industry, including admissions, marketing, budgeting, student expectations, and more, at the Executive MBA Toolkit session of the Executive MBA Conference.

The one-day session will take place Sunday, Oct. 24, a day before conference sessions begin. Presented by a veteran team of Executive MBA members, the Executive MBA Toolkit makes it easy for you to meet colleagues. Check out the draft agenda below; please note that times and activities are subject to change.

Because Executive MBA Toolkit seats fill quickly, it can pay to register early. When you register for the conference, just remember to check the Executive MBA Toolkit section on the registration form.

Draft Agenda

7:30 – 8 AM
Breakfast

8 – 8:30 AM
Welcome, Introductions and Update from the EMBA Council
Michael Desiderio, Executive Director, Executive MBA Council
Brad Vierig, Chair, Executive MBA Council Board of Trustees

8:30 – 9:45 AM
Overview of EMBA Industry Trends
(findings from the recent EMBA program survey)
Jordi Diaz, Director of Programmes, EADA – Escuela de Alta Direccion y
Administracion

9:45 – 10 AM
Introduction to Corporate Members (5)

10:00 – 10:15 AM
Break

10:15 – 11:30 AM
Financial Tools and Analysis for Executive MBA Programs
Brad Vierig, Assistant Dean, Executive Education, David Eccles School of
Business, University of Utah

11:30 – 11:45 AM
Introduction to Corporate Members (5)

11:45 AM – 12:45 P
Lunch

12:45 – 2 PM
Marketing the Executive MBA Program
Bernadette (Bernie) Birt, Director, Executive MBA Programs, Kellogg School of Management, Northwestern University

2 – 2:15 PM
Introduction to Corporate Members (4)

2:15- 2:30 PM
Break

2:30 – 3:45 PM
Managing EMBA Student Expectations
Barbara Millar, Director, MBA for Executives Program, University of Virginia
Darden School of Business

3:45 – 4 PM
Introduction to Corporate members (4)

4 – 5 PM
Directors Panel

5 – 5:10 PM
Break

5:10 – 5:30 PM