Lawrence
Benveniste became dean of the
Carlson School of Management
at the University of Minnesota
in 2001. Benveniste came to
the Carlson School from Boston
College in 1996 and has served
as the school’s US Bancorp
Professor of Finance, chair
of the finance department,
and associate dean of faculty
and research. He earned a doctorate
from
the University of California-Berkeley,
and was a staff economist with
the Federal Reserve System
in Washington, D.C., during
the Reagan Administration.
His research areas include
initial public offerings, commercial
mortgages, and loan scoring
systems in portfolios and securities.
In
2004, the Carlson MBA Full-Time
Program received its highest
ranking in the school’s
history, 21st, up from 26th
last year, according to U.S. News
and World Report. The
Carlson School was tied for
sixth among public schools.
In
a Q&A for Exchange,
Benveniste discusses the current
environment for business schools
and the changes that are taking
place.
What characterizes
the environment for business
schools today?
Everything
is changing – very
quickly. Business schools face
the challenge of understanding
the environment and changing
fast enough to adapt and thrive.
The question is not whether
change will happen; the question
is how the change will happen.
What are key challenges?
The
expectation of business schools
continues to grow. Businesses
expect more and more from their
employees, and, as a result,
expect more and more from the
business schools that train
those employees. That expectation
directly relates to mission.
We are evolving. We have to
move even faster and that’s
about mission.
Funding is always
an ongoing concern, and we
continue to address funding
challenges by expanding successful
programs, by strengthening
our relationships with the
corporate community, and by
raising private funds.
The business
schools in the top 30 set the
bar for other business schools
that want to break into the
top 30. It’s
competitive, and we have to
look at ways to add value to
our education.
How is the Carlson
School responding to these
challenges?
We have spent much
time looking at our processes
and changing the ways that we
work with students.
We significantly
expanded the experiential learning
component of our Full-Time MBA
Program. During their program,
students now run enterprises
where they gain real-world experience
in funds management, consulting,
brand management, and business
development. We also continue
to emphasize communication,
presentation, and leadership
skills.
In our programs for professionals,
we also have made changes.
This
year, we added the option of
Saturday classes for our Part-Time
MBA students, who traditionally
earn their MBA through evening
courses.
We also recently introduced
the concept of professional
portfolios for our Part-Time
MBA students. Depending on
their career interests, students
can tailor their menu of electives
to better meet their professional
goals. We assist them in identifying
the courses that will best
prepare them for where they
want to go in their careers.
The focus on careers helps
the school in meeting the growing
expectations of businesses,
which are demanding more of
our program’s graduates.
Our
Executive MBA Program brings
together managers and leaders
with more than eight years of
experience who enter the program
and attend classes as a cohort
on all-day alternating Fridays
and Saturdays. We recently hired
an executive coach to help position
Executive MBA students to move
forward within their organizations
and with their careers. The executive
coach also assists Part-Time
MBA students.
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